Branding Form [vc_row][vc_column][vc_column_text] Branding Form [/vc_column_text] HISTORY OF THE COMPANYDescribe how the brand was started, and how it has changed or evolved:WHERE IS THE BRAND GOING?Describe the vision for the future of your brand:CORPORATE PERSONALITY TRAITSList five adjective that describe the personality of your company:VALUE PROPOSITIONWhat does your brand stand for?WHAT ARE YOUR KEY DIFFERENTIATORS?What makes your brand different from your competitors?BRAND PERCEPTIONHow do your customers perceive you? What differences do they see between you and your competitors?WEBSITESName three to five websites you like; name two you dislike:IMAGERYDescribe photography, illustrations, and icons you admire or think represent your brand:LOGOName three to five brands with logos you like; name two dislike:COLOR SCHEMEList colors and color families that you like: Adobe ColorINDUSTRY BRANDSName two or three plastic surgery practice brands you like; name two you dislike:DESIGN STRATEGY Please mark each line of the scale closest to the direction you envision the new brand.IMAGERYConceptualLiteralSTYLEMinimalTraditionalTONEClinicalGlamorousCOLORSubtleBoldATTITUDEConservativeEdgyEmailThis field is for validation purposes and should be left unchanged. Δ [/vc_column][/vc_row]
